Canton Becker

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canton@gmail.com
65 Cibola Circle
Santa Fe, NM 87505
T: (505) 501-8091

Testimonial

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"Canton saved my site when I was in a sticky situation. A few weeks before I was going to change over my site to a new host/developer, my site was hacked. When I called various developers in town to try to clean up the malware and rebuild my site to what it looked like previously, I got a dismal picture. Canton was luckily an expert on cleaning up Wordpress hacks, and he got my site working again within days. He was professional, kind and answered all of my questions with patience. Working with Canton is a breathe a fresh air and I truly feel that I can trust him. I recommend his work wholeheartedly."

- Andrea Cermanski

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“What makes a great newsletter?”

 

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Here’s an example of a really super email newsletter. Even if you’re not a Yogi, it should be clear that this newsletter offers real value to its readers.

Here’s what makes it so great:

  • It’s not too long: You don’t have to set aside a special time in the day to read the whole thing. It’s distraction friendly.
  • The marketing ‘call-to-action‘ — the teaching schedule — is nicely separated out in the sidebar and highly visible, and it doesn’t overwhelm the newsletter with self-promotional material.
  • The introduction is personal and friendly and is relevant to the intended audience.
  • The cooking recipe at the bottom gives the newsletter real value. This is giving something away for free, and it’s a great incentive to keep visitors subscribed to the newsletter.
  • The overall layout is easy on the eyes, and has a good balance of text to images.