Portfolio
Only recent work and case studies are included on this page. For a more exhaustive list of work, see the client list page.
June 2009
Using free WordPress templates for fast & affordable redesigns
Here are two beautiful, highly functional, self-editable websites that were launched on shoestring budgets by making good use of off-the-shelf WordPress templates:
Deva Foundation
www.deva.org
I started off with this freely available WP theme. Then my client found a nice stock image of clouds on iStockPhoto.com that I converted into an ephemeral background. Finally, I popped in a new header graphic, improved the font styling (and IE compatibility) and integrated iContact for email newsletter signups and and PayPal for ecommerce.
Ta-da! Deva Foundation’s brand new site was completed in less than 20 hours, from concept to completion.
Maria Benitez
www.MariaBenitez.com
This website for the legendary Santa Fe flamenco dancer Maria Benitez was completed in even less time by taking advantage of the excellent — and freely available – “Yoghourt” WordPress theme.
April 2009
Flash Site for GCI
Working from Illustrator mockups (graphic design by avantgarde) this 100% Flash site was built with gorgeous full-screen portfolios, custom text and photo scrolling classes and efficient loading / pre-loading behaviors.
www.gci-sf.com
GCI is a succesful San Francisco based commercial contracting / construction management firm.
March 2009
Prototyping for PayPal
I really enjoy doing rapid prototyping, and from a business perspective there’s no better way to figure out how to bring a new product to market. This month, AnswerLab (San Francisco) hired me to produce web prototypes to test a new financial product for PayPal.
Here’s how this type of study works:
- Figure out what different messages or images you think might help to sell your product
- Produce a prototype (fake) website that simulates purchasing that product, with variations for each message or image you want to test
- Send users to test out each variant of the website
- Conduct statistical analysis of users’ browsing behaviors to figure out which variation produced the best results
February 2009
Being With Dying
Today we launched this simple elegant website to promote Upaya’s enormously important “Being With Dying” training program:
www.BeingWithDying.org
“The professional Training Program in Contemplative End-of-Life Care has long been dedicated to fostering a revolution in care of the dying. This unique program provides clinicians with essential tools for taking care of dying people with skill and compassion, as well as sustaining resilience and dedication as they serve others.”
November 2008
Ottmar Liebert’s Redesign
The last time I did a complete redesign for platinum-selling flamenco guitarist Ottmar Liebert was in 1995. By 2008, he was ready for something new and fresh, something that pushed the envelope while staying rooted with his zen-sensibility for elegant, clean, functional design.
The jewel of this redesign is a environmentally sensitive home page which, if left alone for 10 minutes, gets devoured by weeds, vines, bugs…
This fairly huge project included:
- SEO-friendly flash
- A wordpress diary that goes back 12 years
- A record label
- An MP3 downloads shopping cart.
http://ottmarliebert.com
November 2008
Wedding Photography Blog Redesign
http://henshallphoto.com
This was a super-basic blog redesign for a friend and former colleague of mine. The assignment was to create a look and feel that kept his existing branding requirements (color pallette, logo) while making a new frame for his blog that would provide an elegant relief for large animated photo slideshows and sparse text.
November 2008
Beauty Through Balance
www.BeautyThroughBalance.com was designed and built for Shannon Plummer, the sole proprietor of a holistic health and beauty business in Santa Fe. Her new site was built using WordPress so that Shannon could easily update the site on her own. For example, she uses WordPress to add the health tip of the month. Visitors and customers can sign up for Shannon’s mailing list which automatically emails the content each tip of the month as it’s published.
http://beautythroughbalance.com
“I had the most wonderful experience working with Canton. He made designing my website fun and very easy. From our very first meeting, the entire process was quick, and understandable. During our work together, he taught me how to manage my website on my own which is so important for my small business.
Canton is such a great mix of many different qualities; he’s very technical, a great designer, easy to talk with and a wonderful teacher of his craft. I highly recommend his expertise to anyone!”
– Shannon Plummer, DOM
October 2008
Redesign for The Greenlining Institute
greenlining.org
I’m very pleased to announce the redesign and redeployment of greenlining.org.
Associate Director Orson Aguilar at Greenlining hired me to make a brand new website, following a look and feel sketched out by their designer. They needed a customized content management system that would make it easy for them to update their news, videos, publications, and policy initiatives. Everything needed to be database-driven, from the home page to the staff list to the news area.
Highlights
- Videos are automatically embedded and synchronized with content uploaded to YouTube™
- Images and all other content on the website can be edited using a web browser. No need to photoshop images to scale or crop them, no need to create PDF previews. It’s all done on the fly.
- PDFs, videos, and news articles are all tagged with the policy initiatives they relate to, so the policy pages stay fresh and up-to date whenever new content is added.
- Seamless integration with PHPList for the ability to send email newsletters to 1000’s of subscribers.
About the Client
The Greenlining Institute’s mission is to empower communities of color and other disadvantaged groups through multi-ethnic economic and leadership development, civil rights and anti-redlining activities. They’ve made financial institutions like the Bank of America and Wells Fargo commit to investing over $900 billion (over 10 years) to help the communities they serve.
August 2008
New Donations System for Upaya.org
The Challenge: The Upaya Institute relies on donations to support a variety of projects, and using PayPal for donations has turned out to be expensive and difficult to track. Upaya needs to be able quickly manage and prioritize a list of funds, and make it easier for donors to make contributions.
The Solution: We decided to replace Upaya’s PayPal donation button with a dynamic funds editor that deposits donations straight into a bank account. Donors can specify what funds they want to support, and Upaya’s accountant can easily see what donations have been made each day. Try it out on upaya.org.
This is a 3.5 minute tour of the public side of this system (for making donations) and the administrative side (for managing donation campaigns and retrieving results.)
January 2008
Graphic Design: Back At The Ranch Cowboy Boots
Click to Zoom
This design was for a vendor of high-end cowboy boots in Santa Fe, New Mexico. Each of the 100+ boots was professionally photographed from five different angles so visitors could thoroughly explore each item in the collection.
You can see how the design looked when it launched in 2006 in the video below.